Sales Crm & Pipeline Management Software

The outcomes on the hyperlink between digitalization and reputation aren’t univocal, i.e. some ambiguities became evident. The 2019 RepTrak, even if above the imply value, was the second-lowest worth and the 2019 RepRisk index indicates it had the highest reputational danger exposure. In distinction, the 2018 DDindex had a excessive worth, which signifies important efforts within the digital transformation process. In essence, we didn’t find a optimistic correspondence between digitalization initiatives and popularity. The Italian banking teams clearly highlight their commitment to improve profitability by rationalizing prices, whereas provisions for loan impairment remain the main barrier to overcome.


In truth, digitalization can be conceptualized as “a course of that goals to enhance an entity by triggering important adjustments to its properties via combinations of knowledge, computing, communication and connectivity technologies” (Vial, 2019, p. 118). The evaluation contributes to fostering scholars’ and practitioners’ administration of the digital transformation problem that could additionally be a present key-factor, capable of growing banks’ worth. It considers not only the drivers directly affecting financial value but also the institutions’ social and relational value, as properly as their status.

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